We are fortunate to have enjoyed tremendous success helping our dealer clients. These are just a few of our results. Ready for these kind of results? Contact us today for a free business evaluation.
Case Study 1
Case Study 1
- Issue: Excessive cost per lead and lead quality
- Cost Per Lead before DealerDrive Max: $79
Cost Per Lead after DealerDrive Max: $25.22
Strategy:
Optimize ad creatives and messaging to better resonate with target demographic, emphasizing unique selling propositions and differentiating from competition.
Result:
Cost per lead dropped by 68% and sales pipeline packed with prospective customer ready to buy.
In the fiercely competitive market this client was located in, they struggled with some common hurdles we see including excessive cost per lead and lead quality.
Despite allocating resources to a variety of digital marketing avenues – from social media ads to search engine optimization – the dealership found their showroom visits were down and they were spending too much on the inquiries they were generating.
Their existing tactics fell short of striking a chord with their intended audience, resulting in dismal conversion rates and exorbitant lead acquisition costs. With rivals gaining ground in the market, the dealership realized the pressing need for an overhaul in their strategy to retain competitiveness and fuel sustained progress.
After we employed a comprehensive strategy aimed at refining campaign efficacy with a focus on ROI, we observed a remarkable surge in both the volume and quality of leads for the dealership, ultimately translating into substantial growth in sales and revenue.
Case Study 2
Case Study 2
- Issue: Lead volume and lead conversion
- Lead flow before DealerDrive Max: ~20-30/daily
Lead flow after DealerDrive Max: ~40-60/daily
Strategy:
Fresh design of new ad creatives, new compelling copy, and a reworked offer to better attract target audience. Refined targeting parameters and ad placements.
Result:
Lead flow increased 100%. Conversions increased 24%. Repositioned dealership as a leader in their market.
Case Study 3
Case Study 3
- Issue: Poor lead quality and conversion due to messaging and offer
- Conversion % before DealerDrive Max: 24%
Conversion % after DealerDrive Max: 43%
Strategy:
Brainstormed and launched new offer and new ad creatives after conducting in-depth market study. Optimized ad targeting and placements.
Result:
Conversion of qualified leads into sales increased immediately by almost double resulting in a much more efficient marketing spend.
